Retail MediaX heads to New York as UK-born event brand makes US debut

11 Nov 2026
Image © RetailX

As retail media continues its rapid ascent and retailers increasingly look to it for growth, there’s a new show in town. Tomorrow (12 November) RMX USA 2026 opens its doors in New York as Retail MediaX makes its first move into the US market.

This is a significant milestone both for the RetailX team and the retail media industry. Retail MediaX is already established as one of the UK’s best-known gatherings for retailers, brands, agencies and technology providers focused on the fast-growing channel. Described as bringing “Europe’s largest retail media summit” to New York, this new event aims to put some of the industry’s biggest names on a single stage to debate where retail media is heading next.

What’s on the line-up?

The speaker line-up includes senior executives from companies including DoorDash, Colgate-Palmolive, Mars and Koddi, who will share their views on everything from media network growth and measurement to first-party data, advertising effectiveness and retail media monetisation.

The event will also feature familiar faces from the RetailX community, including Ian Jindal and the wider RetailX team, who have helped build the conference’s reputation in the UK through a combination of industry research, executive networking and practical insights from across the retail ecosystem.

Content sessions will tackle some of retail media’s most pressing questions. Topics on the agenda include the next wave of retail media networks, the growing importance of first-party data, measurement and attribution standards, retailer-brand collaboration, and the expansion of retail media beyond onsite advertising into connected TV, offsite media and in-store channels.

Major networking opportunity

Alongside the conference programme, attendees will be able to take part in curated one-to-one meetings through RetailX Connect, designed to bring together retailers, brands and solution providers for commercially focused discussions and new partnership opportunities.

With retail media forecast to continue attracting an increasing share of advertising investment, the launch of RMX USA signals both the growing maturity of the channel and the ambition of the RetailX team to build an international platform for the industry’s most influential voices.

It’s not too late to join them. Last-minute registrations for RMX USA are still open and can be secured via the official registration page: Register for RMX USA.

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