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Colin Lewis

Colin is our Retail Media expert. He works directly with some of the worlds biggest brands on their digital commerce and retail media capabilities, as well as helping retailers set up their retail media networks with clients in the UK, Germany, Australia, New Zealand and Turkey
Colin is the author of numerous best practice reports on Retail Media and Digital Commerce, as well as being a Marketing Week Magazine.

retailmedia.works

Recent Articles

Retail Media |
2 Sep 2024
Perplexity’s upcoming ad platform is scheduled for launch in the fourth quarter of 2024 and in doing so it comes bang up against Google
Retail Media |
2 Sep 2024
'Quick commerce' players need to rely on advertising to make money in a cut-throat market – and retail media holds the key
Retail Media |
2 Sep 2024
Colin Lewis takes a look at Turkey's Mimedia and how it is innovating in the Turkish market, offering lessons for the whole sector
Retail Media |
20 Aug 2024
According to Gartner, Retail Media Networks are rising to be the “peak of inflated expectations”. What follows the ‘peak of inflated expectations? The ‘trough of...
Retail Media |
20 Aug 2024
How did the company do it? By fully committing to a new identity, that’s how

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