Report: Metaverse Almanac 2023
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Analysis
Case Studies

Metaverse Almanac 2023 - Report Charts

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Metaverse potential total addressable market, by segment (bn USD)
Potential concerns in the metaverse, according to internet users
Dangers of the metaverse, according to internet users – USA
Dangers of the metaverse, according to internet users – worldwide
Dangers of the metaverse, according to internet users – China
Preferred payment methods in the metaverse, according to video gamers
Attitudes towards metaverse and brands, according to internet users
Platforms used to host metaverse events
Length of metaverse events
Number of metaverse events per retailer in the past 3 years
Most recent metaverse event for retailers
Retailers participating on the metaverse, by sector
Metaverse customer readiness, according to companies
Regions where companies in the metaverse are located
Type of presence on the metaverse
Metaverse activity interest, according to companies
Views on the metaverse replacing social media
Reasons for joining the metaverse according to internet users
Views on the metaverse, according to individuals
Benefits of the metaverse, according to individuals
Attitudes toward the metaverse, according to individuals
Feelings toward the metaverse, according to individuals
Familiarity with the metaverse, according to individuals
Individuals who would virtually attend a metaverse sports event, by generation
Interest in using the metaverse, by gender
Estimated use case among consumers and businesses
Estimated time until metaverse usage, according to video game developers
Metaverse target audiences, according to companies
Definition of the metaverse, according to companies
Expected features of the metaverse, according to video game developers
Definition of the metaverse, according to video game developers
Definition of the metaverse, according to video gamers
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Analysis
What is the Metaverse?
Metaverse – Supporting Technologies
Who is the Metaverse for?
The Consumer view of the Metaverse
Business potential of the Metaverse
Companies building the Metaverse
Retail and the Metaverse
Concerns about the Metaverse
Conclusions
Case Studies
Gucci: the retail pioneer of the metaverse
Nike: .SWOOSH steps away from avatars
Adidas: taking a more elitist approach
Alibaba/Tmall: The virtual luxury pavilion complete with host
Warner Music Group: the virtual world goes pop
Samsung: a multiverse of metaverses