We’re pleased to announce our long-list for the Digital Store Award at the fourth annual InternetRetailing Awards.
The Awards are a celebratory party for the best in the industry. Rather than a staid ‘black tie and table’ affair, our annual Party is renowned as a place to celebrate with peers – this year at the Mandarin Oriental in London’s Knightsbridge.
We’re releasing a long-list every day, and our congratulations go to those in the running.
If you’re not on the list and should be you have until 26 August to elbow your way to a place – just tell us why you should be considered via the nomination
2015 could well be called the year of the store, as digital POS gains momentum, the use of mobile in store, click and collect gaining further prominence and most of all the increases level of polish, integration and experience.
IRIS (Internet Retailing In-Store) considers the people, process and technology implications of the digitally-enabled store full of digitally-savvy and connected customers engaging with digitally-empowered staff selling digitally-enhanced products and services. This Award will recognise retailers who have moved beyond digital displays and point digital offerings to create an immersive, connected and compelling realisation of this next iteration of retail.
The scope of this Award will include retailers, pop-up stores and experiences, malls, shopping centres and town schemes with a combined searching for real standout and ‘wow’, alongside scale and polished capability.
Congratulations to the 2015 shortlist…
Boots
Dixons Carphone
Public commendation: “We are excited to partner with Dixons Carphone on this live chat program,” said Bernard Louvat, president and CEO of TouchCommerce. “This multi-channel effort is tailored to address today’s increasing demand for personalised self-service, mobile engagement, and a seamless shopping experience in the omni-channel environment. Retail organisations that approach these trends with innovative, integrated strategies are poised to deliver great results”
Made.com
Pro Direct
Argos
The Dandy Lab
Provenance
2014 Winner: Argos
2014 Commended: B&Q , Burberry , House of Fraser , Thomson (TUI)
2013 Winner: Burberry
2013 Commended: Apple, Burberry, Dixons (DSGi) , Marks&Spencers
2012 Winner: New in 2013
