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IREU Top500 Brand Engagement Dimension Report 2018

IREU Top500 Brand Engagement Dimension Report 2018

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How good use of technology can add up to better retail performance

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How good use of technology can add up to better retail performance
How good use of technology can add up to better retail performance
In today's Internet Retailing newsletter, we have the latest facts and figures showing how development in the UK ecommerce and multichannel retail sector is adding up to improved performance.

We report on British Retail Consortium figures that appear to confirm a slowdown in August retail sales, both online and offline. But we also bring stories from retailers, including Staples and Oak Furniture Land who are using very different kinds of technology to make a difference. Our latest IRUK 500 research into the customer experience shows how other traders are also making their presence felt through optimising their websites to improve their performance.

Then we also bring a useful update on what new consumer laws due to come into effect in October will mean for traders. Today's guest comment comes from Andrew Gilboy of Demandware, who considers how retailers can approach getting up to speed with their consumers.

Our webinars

Our next upcoming webinar is with Quantcast, and features Matchesfashion.com in a discussion of how the online retail environment is evolving, and retail techniques that can help traders stay ahead of the change. Hedwig Vollers, senior client strategist at Quantcast and Damien Clothier, head of acquisition at Matchesfashion.com will join us for Real-time retailing: making the most of online retail tactics at 2pm on September 10. Find out more by visiting the Quantcast webinar page here.

We'll be looking ahead to Black Friday in a webinar to be held with Bronto this September. Kestrel Lemen will be with us to advise retailers and marketers on planning ecommerce marketing plans ahead of the Christmas 2015 shopping season. Black Friday is coming: will you be ready? is on September 15 at 2pm. Visit the Bronto webinar page for more information and to register for the free-to-attend event.

A week later, we'll be with dotmailer for a webinar considering ways of engaging B2B customers. Skip Fidura, client services director at dotmailer, will be discussing how to use email to market to this group of buyers in The role of multichannel in B2B ecommerce. The webinar is at 2pm on September 22. Visit the dotmailer webinar page to find out more and to register for free.

Click to visit the Internet Retailing webinars page to catch up on any that you may have missed.

The Internet Retailing Awards

The Internet Retailing Retailing Awards will be held on September 24 at the Mandarin Oriental, London. Nominations are now open – click here to nominate your own company or one whose work you admire, and tickets are now available to buy.

The Internet Retailing Conference

This week we have new speakers to unveil for the tenth annual Internet Retailing Conference, to be held in the Novotel Hammersmith, London, hotel on October 14. Patrick Bousquet-Chavanne, member of the board and executive director – marketing & International at Marks and Spencer will be a keynote speaker. Also joining the line up are David Lindsay, senior vice president – technology at Farfetch.com and Aaron Chatterley, founder of Feelunique. Find out more about the line-up and about details including how to buy tickets on the Internet Retailing Conference website.

Our research reports

Our research editors research and produce regular reports on pertinent ecommerce issues. The latest, on Conversion Rate Optimisation, comes from Liz Morrell who explains here why this is a must-read report. Click on the links too to download your free copies of the Seasonal Commerce Report and Customer Experience Report.
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