In today’s InternetRetailing newsletter, we report on retailers, from Next to Majestic Wine and Monsoon Accessorize as they take their next steps towards omnichannel. At the same time we also report on research findings that show many retailers are struggling to achieve the seamless omnichannel experience they’d like to offer.
Many will be at IRX 2014 next week as they look to identify and focus on the next steps they need to take. In today’s IRX preview the spotlight is on one possible next step, personalisation, in an interview with IRX 2014 keynote speaker Jane Dixon of RichRelevance.
Today’s guest comment comes from Andy Kahl of Evidon, who considers ways to improve the way data is used in marketing.
Our research
We’re currently looking at the use of ecommerce techniques in the B2B sector. Take part in our survey to contribute to a research briefing that will be published later this spring.
Our events
We’re now gearing up for Internet Retailing Expo 2014 (IRX 2014) in Birmingham. The event will be held on March 26 and 27 at the NEC in Birmingham, where there’ll be an array of conference streams, workshops and a wide range of exhibitors showing off the latest cutting edge technologies. Watch the Internet Retailing website for the latest news on speakers and exhibitors, while registrations are open on the IRX 2014 website.
Catch-up on IRC 2013
If you missed an Internet Retailing Conference 2013 presentation that you’d like to catch up on, you can do so now through the post-event website. Visitors to www.internetretailingconference.com can access all the presentations that we’ve been given permission to share with our audiences.
