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IREU Top500 The Customer Report: 2018

IREU Top500 The Customer Report: 2018

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Online and in-store 'two sides of the same coin' for successful retail

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Online and in-store 'two sides of the same coin' for successful retail
Online and in-store 'two sides of the same coin' for successful retail
KPMG's head of retail, David McCorquodale, makes the point in today's Internet Retailing newsletter that the most successful retailers are not those who prioritise ecommerce over bricks-and-mortar stores, but rather those who find ways of operating in harmony within their businesses. Speaking as March retail figures show healthy performances both online and in stores, he says they are simply 'two sides of the same coin'.

But while sales might be up, ensuring those sales are profitable is the next step for beleaguered retail executives. Today we also report on a study that suggests that only 16% of retailers and manufacturers worldwide are fulfilling orders profitably.

Elsewhere today we also look at the rise of the selfie in a retail location, and at how retailers might profit from the consumer urge to take them. We look at the growing importance of social media in retail and look to the future with a practical insight into how the Internet of Things might help consumer products to peak performance.

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