Euro Car Parts (ECP) has launched a £1m fully-responsive and mobile-optimised website. The new site supports a click and collect service that offers customers the chance to pick up in as little as 15 minutes.
The car parts distributor, a Top150 retailer in IRUK Top500 research, and supplies garages across the UK and beyond. It stocks 130,000 parts, as well as tools and accessories, and makes around 60,000 deliveries to UK garages each day. The new click and collect service makes the full range available fast. Most parts can be collected from a local branch within 15 minutes of ordering, while rarer parts will be available same day or next-day, depending on where they are held. That could be at one of 16 regional hubs or at its national distribution centre.
Meanwhile, the new platform, at EuroCarParts.com also features a dedicated section for performance parts, while dedicated French and German websites support the company’s European growth plans.
Chief executive Martin Gray said: “EuroCarParts.com has everything a motorist could possibly need, from brake pads and batteries, to spark plugs and screen wash, even new body panels. We have quadrupled our ecommerce turnover since 2012 and 70% of these sales are collected in-store, so it made sense to expand click and collect to our entire stock holding instead of just parts held at each local branch. The new supercharged click and collect is the quickest way for consumers to get any part for any car, including performance parts, at trade prices.”
Euro Car Parts was established 38 years ago to supply BMW, Mercedes, Porsche and VW parts. Today it is a leading distributor of parts for all makes of cars and light commercial vehicles.
