5 Key Ecommerce Consumer Trends for 2023 from Mondi’s Annual Trend Research

8 Feb 2023
14:00 -

Join our webinar on 8th of February at 14:00 in association with Mondi in which we will explore the details of their latest whitepaper, Understanding online consumer shopping behaviour and attitudes to packaging.
The webinar will take an overview at what is happening in the market, and take a  deep dive into the data produced from the survey of more than 5,000 consumers in Germany, Poland, France, Sweden and Turkey.The webinar will explore buying behaviour to understand how often customers are shopping online: what they are buying, why they buy online and how much they are spending.The panel will also discuss consumer demands and expectations for the packaging of the goods that they order online and whether they are being met.We will share the results on the concept of ‘unboxing’, the impact that has on purchasing decisions and analyse how our 2022 results compare to previous years by drawing out key trends that retailers and brands need to consider for the future:

Trend 1 – Protection and a consideration of the environment will continue to be two of the strongest customer requirements
Trend 2 – How overpackaging can cost future purchases as well as cause brand damage
Trend 3 – Why the unboxing moment matters to customers and can promote customer loyalty
Trend 4 – Consumer willingness to pay for packaging that suits their needs is increasing
Trend 5 – The behaviour and trends of Millennials is becoming more important

Featured Speakers

Nedim Nisic

Mondi Group eCommerce Director


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