The Retail Media landscape is rapidly changing. Join panel of experts as they dive into what’s really going in the world of Retail Media and discover how to create your Retail Media strategy across onsite, offsite and instore.
We will dive in the different channels of retail media and outline best practices, including:
- How sponsored search is the best place to win on the digital shelf
- Growth opportunities in off-site advertising across platforms like social media, the open web and connected TV (CTV)
- Key factors in enhancing the in-store customer experience for brands and retailers using in-store retail media.
- The role of 1st party data in powering all three channels
The panel will use case studies from each channel from the UK, Europe, Australia and the US.