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How retailers are responding to changing shopper behaviour

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In today’s InternetRetailing newsletter we’re reporting as the multichannel and ecommerce industry sees more change in the way that shoppers buy.

IMRG figures out this week suggest online gained its largest share of sales yet in November – Black Friday month – while store sales decreased. At the same time, Toys R Us explained how it planned to move away from big box stores to focus on selling via smaller, more interactive stores, and online. At the same time we’re seeing the shape of peak shopping evolve, as consumers respond to extended sale periods: we explore the data in our latest Peak 2017 story.

Today we have news of Amazon Business’ fast growth, now with more than 90,000 customers.This retailer too is evolving the way it sells in order to respond to its customers’ demands.

Today’s guest comment comes from Neil Ashworth of CollectPlus, with five tips for retailers and their fulfilment partners as they look to retain their customers.

Staying on that theme, the latest IRUK Top500 report, this time on The Customer Performance Dimension Report is now available online.


Find out more about upcoming InternetRetailing webinars and register for free on the InternetRetailing webinar page. You can also catch up with past webinars on the page: recent sessions have come from IBM Watson on using AI to improve the customer experience, and from SmartFocus and The Entertainer on using social to reach digital customers.

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