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Hush redesigns its website

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Nightwear and loungewear multichannel retailer Hush has launched its redesigned website.

Hush was started by founder Mandy Watkins in 2003, working from her kitchen table, and is now a leading retailer in its sector, named by companies from Harpers to Vogue in their best buy lists for both its mail-order and online shopping.

The new site, designed and developed by Screen Pages using Magento, is redesigned with a greater emphasis on lifestyle photography. Its features include browsing of products by range, a lifestyle blog, a single page checkout, ratings and reviews, order tracking and content management through the Magento Administration Panel.

Rupert Youngman, director at Hush, said: “The internet is comfortably our largest sales channel and therefore it’s vital that the web provides the kind of service our customers expect from the Hush brand. We’ve worked really hard with the team at Screen Pages to improve the look and feel, content, flexibility, operational effectiveness and overall service our website delivers.”

Roger Willcocks, director of Screen Pages, said: “Hush is a fantastic business, with great products, brilliant service and incredibly loyal customers. It is both a great challenge and very exciting to be working with Hush to increase its online presence and sales.”

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