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John Lewis Direct increases sales by 18.2%

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The John Lewis Partnership has published its annual results for the year to 30 January 2010.

Overall, the retailer reported bumper profits and a bonus payout to staff of £151.3m.

At John Lewis Direct, sales increased by £60.6m to £393.5m, an increase of 18.2% on the previous year.

“This was a year of profound change across the Partnership and the resilience and flexibility of our business model has underpinned a market leading performance,” says Charlie Mayfield, chairman of John Lewis Partnership. “We have continued to invest, innovate and grow, emerging from the recession in a stronger competitive position.”

“Momentum in John Lewis built through the year as our uncompromising commitment to quality, service and value throughout the recession paid dividends,” he added. “This, together with strong growth in multichannel and online operations and our increasing strength and reputation in fashion were key contributors to a successful year.”

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