M&Co has relaunched its new website after being bought out of administration by AK Retail Holdings earlier this year.
In a statement, M&Co said: “The website has undergone a comprehensive transformation, reinvigorating its online presence to meet the evolving needs and expectations of its valued customers.”
Subscribe to Internet Retailing for free:
AK Retail Holdings, the parent company of Yours Clothing, BadRhino, PixieGirl, and Long Tall Sally added that other product categories to be added “in the near future”.
The news comes as the company recently unveiled plans to reopen around 50 M&Co stores in the next two years.
The first few of the stores are set to open in autumn this year, just months after its acquisition where the AK Retail Holdings purchased the brand and intellectual property back.
At the time CEO Andrew Killingsworth said: “We are truly excited about this acquisition and the opportunity to restore the M&Co brand.
“M&Co has an incredible heritage and a loyal customer following, and our goal is to honour that legacy by providing an unparalleled shopping experience while preserving the brand’s identity.”