Strategy and Innovation

In the Style is a social influencer-led brand. Image: screenshot of inthestyle.com

In the Style making ‘solid progress’ in strategy to grow sales more profitably

23 Sep 2022

by Chloe Rigby

In the Style says it is making “solid progress” in its strategy to grow sales more profitably. The social influencer-driven retailer says its pureplay status means that it is well-placed to respond quickly
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