The Retail Media Podcast

in association with Mirakl

The Retail Media Podcast, in association with Mirakl, is a 10-part series detailing the journey from Retail to Media. Starting at NRF’s Big Retail show, this series will traverse to the festival of digital media that is Cannes Lions, with engaging and informative conversations in between.

Global retail media guru Colin Lewis will be joined by special guests each episode to discuss the rapidly growing ecosystem of retail media, and its power to not only reach substantial target audiences but also help brands build and maintain loyalty.

20 May 2025
This podcast episode sees Paul Stafford, Head of Retail Media at Superdrug, join Colin Lewis to detail their journey building a retail media network. The discussion between Colin and Paul covers the internal complexities of establishing a new business unit within a large...
20 May 2025
Ekow Mensah, VP Retail Media at Secret Sales joins Colin Lewis to cover the necessity of aligning retail media strategy with a company’s overall trade and product teams, rather than operating in isolation, likening it to building a “second business within...
20 May 2025
This podcast episode sees Colin Lewis and Yara Daher delving into the evolution of retail media. Yara, an early figure in the field from her time at Hooklogic, shares how the industry began with sponsored products on retail sites and the challenges of...

Download the Retail Media Report 2024 which will look at how this ‘new’ market has come into being, what it means for the stakeholders across retail, brands, suppliers, agencies, media companies and tech vendors. We explore how retail media taps into not only how these players want to operate, but also chimes with changing consumer search,discovery and shopping habits.

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