Twitter
Facebook
Linked In
RSS
Login or Register
New to InternetRetailing?
Register Now
Internet Retailing
IREU Top500 The Customer Report: 2018

IREU Top500 The Customer Report: 2018

This is your 1 complimentary article for this month

Become a member for unlimited and immediate access.


Register
Already a member? Log in here

TV payments now a reality in the UK

Linked InTwitterFacebookeCard

UK viewers can pay online through their television set for the first time, following a new partnership between PayPal and Capablue.

The alliance means that viewers with TVs with video-on-demand agency Capablue’s Connected platform can pay for video on demand and other premium TV content and services using a Paypal PIN-protected system.

“This is the first time that transactions on connected devices have been enabled which will mean that users can provide a much wider range of products and services,” said Tom Cape, managing director of Capablue.

Cameron McLean, general manager for merchant services at PayPal UK, said: “PayPal on the Connected platform will allow viewers a next generation experience on their connection device. This partnership with Capablue gives the users of multiple connected devices a faster, safer and more cost-effective way to send and receive the smaller payments typically associated with online content.”

Our view: This announcement is about small payments for TV content - but retailers will be noting with interest that payment is now a reality through TV screens, and wondering how soon it will be a reality for those selling other products and services.

Linked InTwitterFacebookeCard

Become a Member

Create your own public-facing profile
Gain access to all Top500 research
Personalise your experience on IR.net
Internet Retailing
We are the magazine, portal and research source for European ecommerce and multichannel retail, hosting the board-level conversation for retailers, pureplays and brands across all of our platforms. Join the conversation.

© InternetRetailing Media

Latest Tweet

Internet Retailing
Tamebay
eDelivery
Twitter
Facebook
Linked In
Youtube
RSS
RSS
Youtube
Google
Linked In
Facebook
Twitter