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RetailCraft 17 – Lockdown with Alexander Wang and De Bijenkorf

Thoroughly grounded in London, I luckily had some interviews from the ’time when travel was allowed’ and so we hear from Rikard Frost, Chief Consumer Officer of Alexander Wang Inc, when we visited him in New York City in January 2020. Then, further back in time, we chat with Pieter Heij, Multichannel Director at De Bijenkorf, the Netherland’s premier department store (and part of the Selfridges group). We chatted with Pieter just before an autumn dinner in Amsterdam – such proximity is much missed as we socially distance!

Run time: 33 minutes.


Rickard Frost:

Pieter Heij:

Ian Jindal and

Recorded on location in London, UK at Spiritland Studios and New York, USA and Amsterdam, NL. Episode photo credit: Ian Jindal. 

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