The RetailX Global Elite Top1000 report provides a comprehensive analysis of the global ecommerce and multichannel market, offering a 360-degree view of consumer behavior, company performance, and regional economies. Released at a time of global volatility, this report highlights how geopolitical shifts, such as the reelection of Donald Trump as U.S. president, shape the global economy and create both challenges and opportunities for retailers.
Retail leaders must continue to make strategic decisions despite uncertainty. This report identifies the top five Elite retailers, Amazon, Apple, H&M, Samsung, and Walmart whose success across the Customer, Product, Operations, and Capital Value Chains sets them apart.
The report also explores consumer attitudes worldwide and examines opportunities in regions including Africa, Asia, Europe, the Middle East, North America, and South America. By tailoring strategies for diverse markets, retailers can unlock growth in new and existing territories.
Inside the report
Remaking the world – What does the return of Donald Trump mean for 2025? Whatever happens next, the effects of the US electorate’s decision are already reverberating across the globe
How regions compareand how they contrast – What the numbers tell us about the trends shaping economies and societies around the world
International indices – How different nations compare and contrast when we look at their relative development and performance
Market dynamics: retail media – Selling ads on websites is big business for retailers, offering a new paradigm for ecommerce marketing and engagement
Sustainability – Circular services are on the rise, with one-fifth of retailers now taking back products for recycling or resale
How global shoppers prefer to buy – ConsumerX research offers insights into how shoppers in key ecommerce markets around the world prefer to buy
How global shoppers prefer to pay – Bank cards are used by most shoppers around the world, although mobile apps are used by around half of shoppers in some markets
Beyond magazines and groceries – The global rise of subscription services is helping to reshape retail generally – and ecommerce in particular
Instore – While stores form a vital part in the ecommerce process, understanding their role is complicated by the fickle nature of shoppers
About the Global Elite – RetailX research focuses on the performance of the world’s Top1000 Elite retailers across delivery, returns, personalisation and sustainability
Marketplaces – While marketplaces account for just 30% of the retailers in the Top1000, they attract 53% of consumer web traffic.
Regional Analysis – We analyse the market conditions that retailers and brands will face in different parts of the world
Africa – A surge in mobile technology – both at the network infrastructure level and in the proliferation of smartphones – has ignited a digital fire in Africa. Ecommerce is the beneficiary
Asia – It has a youthful population and already booming ecommerce powerhouses China, Japan and South Korea but it’s the smaller countries that will truly set Asia alight
Europe – One of the world’s most mature ecommerce markets yet it continues to show growth and evolution – even in its war-torn extremities
Middle East – Stretching from Turkey to Iran and encompassing the Arabian Peninsula, the Middle East is home to a rapidly growing ecommerce market
North America – Although North America contains both the largest and the fastest growing ecommerce markets in the West, huge political changes looms large for 2025
South America – As the continent with the fastest growing ecommerce market, South America has become a powerhouse of domestic sellers and retail media.
The Global Elite1000 2024
The RetailX Global Elite 1000 measures how top-tier online sellers serve their millions of customers, from what levels of delivery the companies offer and the convenience of their returns to how they personalise their customer interactions and what they are doing to be more sustainably minded. Download the report to find out how did they do in 2024?
Company Profiles
Our analysis of global retail is illustrated with company profiles showcasing the approaches taken by nine retailers. Each profile assesses their performance and highlights opportunities for other retailers.
Amazon
Apple
Boots
Carrefour
H&M
Nike
Samsung
Target
Walmart
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