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IREU Merchandising Report 2019

IREU Merchandising Report 2019

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Research Articles

How digital transformation drives sales and parcel growth



Case Study: H&M: smarter on stock, personalisation and loyalty

Case Study: H&M: smarter on stock, personalisation and loyalty


Case Study: Fnac Darty: plotting the in-store fightback

Case Study: Fnac Darty: plotting the in-store fightback


Case Study: Zara: testing, testing, one-two-three

Case Study: Zara: testing, testing, one-two-three



Context: Making the most of technology


Introduction: IREU Merchandising Report 2019


Conclusion


How leading retailers use Facebook

How leading retailers use Facebook

Most Popular

Case Study: ASOS

Case Study: ASOS



Case Study: Ocado

Case Study: Ocado


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