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Retailers invest in online performance

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In today’s InternetRetailing newsletter, we report on retailers as diverse as eBay, Lakeland and Charlotte Tilbury Beauty as they invest in improving their online performance, both at home and in international markets. It’s this kind of investment that has so paid off for Shop Direct, today announcing 512% growth in pre-tax profits – and promising more investment to reach its potential.

We also report on different ways in which constantly-evolving digital retailers might now look to evolve in future. We have news from technology provider Samsung, which urges traders to look at ways of engaging digital natives, and we cover a new study from L2 and Demandware, which debates how retail brands can make powerful use of content to engage shoppers. Research from the BRC and Google also shows how shoppers searched for retail in a rising mortgage market this summer.

Our webinars

We have two upcoming webinars to let you know about today. On November 5, Lili Boev, group account manager at dotmailer will outline best practice for retailers and online sellers planning their email campaigns ahead of the holiday shopping season. The session, Countdown to Christmas, will be at 2pm and is free to attend. Find out more and register here.

Then on November 11, Ashley Workman, web development manager at Waitrose, David Kohn, multichannel director at Snow+Rock and Gary Ingram, managing director at The Diamond Store, will join SLI Systems chief executive Shaun Ryan to consider what 2015 will bring for multichannel retailers. Multichannel predictions and priorities for 2015… and beyond takes place at 11.30am, and is free to attend. Find out more and register here.

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