Manchester-based custom shipping integration platform Shipster has launched its brand new branded post-purchase tracking and returns service “Shipster After-Sales”.
From dispatch through to delivery, Shipster clients will be able to keep their customers informed and up-to-date, with personalised details about their orders.
Shipster After-Sales is designed to allow companies to garner brand loyalty, through customised shipping updates, personalised communication and automated product recommendations. This is achieved by utilising brand kits throughout shipping collateral, such as tone, colours, and imagery.
The firm added brand recognition is easily achieved and consumers are far more likely to return for repeat purchases. This seamless experience allows Shipster clients to focus on putting the customer first, with regular order communication and updates, reducing the number of complaints.
The Shipster After-Sales platform, powered in partnership with Primis, also enables companies to monitor customers’ behaviour, seeing how often (and when) they open email communication about their orders.
Another key feature of the Shipster After-Sales process is the Returns Portal, which is available as a bolt-on to the default Shipster After-Sales service. This is an easy and intuitive way for customers to create and manage returns, and a simple way for retailers to manage customer information. Similarly to the rest of the After-Sales process, the Returns Portal can be fully branded to instil trust with the customer.
According to Modern Retail, 65% of consumers want delivery flexibility and more than half want real-time order statuses. The Shipster After-Sales service makes it possible for ecommerce businesses to give this to their customers with a touch of branding flair.
Damian Donnelly, client services director, Shipster/Oddsphere Ltd, said: “The launch of our after-sales platform means that we can offer our customers a full-circle shipping solution, from order to delivery. We know the kind of pressure our clients are under to keep their own customers happy, as well as encourage brand loyalty.
“With the Shipster dashboard, customisation and post-sales communication can be achieved in one place. We’re excited to see where this takes us and how it can help many of our clients.”