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Take part in the second IMRG survey into size of ecommerce job market

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Last March an IMRG/IMRWorld survey revealed that there were 600,000 jobs in, or supporting, e-retail in the UK, with 150,000 online retail businesses employing staff, and almost all expecting to see growth. At the time 78% of the businesses surveyed said they would probably take on more personnel during the next year, and soon we will find out if this has proved to be the case.

But in order for the IMRG to track the growth of the e-retail job market in this way, responses to the new survey are required from the industry, so Internet Retailing is asking its readers and supporters to participate. The aim is to produce new data for 2011, and to be able to compare with last year’s fascinating findings.

“Online businesses are a growing force in the UK jobs market, generating wealth for the nation’s economy, reducing the cost of living and driving new export business,” says Andy Mulcahy, communications executive at IMRG. “The expectation for 2011 is that the numbers have increased on last year, but the survey is needed to start tracking the size of the industry as an employer, and provide many other insights.”

Here is a link to a survey of around ten multiple choice questions. It should only take a few minutes to answer.

Could we please request that you complete this survey or pass it on to your HR department to do so by Friday 4th March. The answers given are anonymous and the results will be aggregated. Although the survey asks for the name of your company, this is only to avoid duplication of results. We greatly appreciate your help with this.

Key findings from the 2010 Survey

• In March 2010 600,000 British jobs were either directly in, or supporting e-retail.

• The UK had 150,000 online retail businesses at that point.

• 39% said that they intended to recruit additional staff in the following three months.

• The average number of staff that their businesses employed when they started trading was five (5.1). By 2010 the average number of employees was thirty (29.51), a growth rate of 579%.

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