The Loyalty Landscape report explores how brands and retailers are leveraging loyalty programs to drive customer retention and growth. Tryzens and Shopify have partnered to analyze 60 prominent loyalty initiatives, the report reveals key trends, such as the role of tiered programs, the frequency of exclusive experiences and services, and how programs can integrate into a broader loyalty ecosystem with
partners.
Download the full report here.
It provides actionable insights into what makes loyalty programs successful in today’s competitive marketplace.
Some key statistics
- 90% of loyalty programs analyzed are free to join
- 32% offer exclusive experiences
- Tiered loyalty programs are most prevalent in the US (80%), compared
to 50% in Australia and 20% in the UK - 82% of loyalty programs are integrated into mobile apps
- 13% of programs enable charitable donations
These insights can help brands understand the evolving loyalty landscape and the strategies that can not only help you meet expectations but stand out.
