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WEBINAR PREVIEW: Five pre-peak tactics to increase website performance and business growth

InternetRetailing will join Fruugo and Akamai Technologies to discuss Fruugo’s tactics for managing rapid global growth and website infrastructure, retailers can apply in their own pre-peak strategies. 

In this webinar, Luca Collacciani, senior director of Web Experience, EMEA, Akamai Technologies will be interviewing Theodore Hettich, chief sales officer to address many challenges retailers face today including how slow-loading websites affect conversion and sale rates. They will consider what tools retailers need to invest in to monitor websites’ operations that will improve the overall business performance.

Here are the critical points of the webinar discussion, taking place on Wednesday, October 10 at 2pm.

Retails will learn:

  • How Fruugo achieved an increase in their site performance and page load speeds
    Strategies Fruugo adopted to see an increase in conversion rates and a decrease in abandonment
    How Fruugo monitor and evaluate the performance of their website
    How Fruugo improved customer satisfaction by concentrating on the UX of their site
    What future plans Fruugo has to continue to expand and grow their business

Register here for the webinar

Image credit: Fotolia

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