Big Dude Clothing has plans for expansion following investment from the William Currie Group.
The Merseyside-based pureplay, run by Darrell Freeman, specailises in extra-large men’s clothing, selling sizes from 2XL to 8XL in brands from Wrangler and Farah to Regatta, Kangol and Dr Martens. It has grown by 100% year-on-year since it was founded two years ago and has now won an undisclosed sum from the William Currie Group which was also an early-stage investor in Asos and The Hut Group.
Freeman says the investment will be used to develop the company’s infrastructure, improve digital marketing and expand the product range. “We are extremely excited to have secure investment from the William Currie Group,” said Freeman. “They bring a wealth of experience and we look forward to working together to accelerate the growth of Big Dude Clothing. With additional resources, we aim to become one of the leading ecommerce brands in the UK’s outsize market.”
Bill Currie, of the William Currie Group, said “It is great to back a local business and Big Dude Clothing have built a great brand. We believe with the correct infrastructure in place, they can significantly increase their market share and look forward to working with them to achieve this.”