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E&A Moda picks RiteCart MC for multi-channel sales solution

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Multichannel and ecommerce 2.0 solution specialist RiteCart is to provide London-based discount high end fashion retailer E&A Moda with a new ecommerce solution that includes multiple websites, eBay Integration, electronic point of sales, warehouse management and marketing module.

The new system is designed to strengthen E&A Moda’s existing sales channels and is aimed at enhancing the overall customer experience in order to grow sales across all channels.

“Our strategic aim is to allow our customers to reach us in a manner of their liking and for us to be able to analyze, plan and distribute our stocks with real-time sales information,” says E&A Moda, which trades online as

“Our choice of platform partner was highly influenced by three factors; firstly the platform itself had to be current, flexible and scalable to support our key strategic ecommerce 2.0 goals, secondly, the company needed to demonstrate a great track record in multichannel and ecommerce 2.0 space, and finally, company needed to offer us a comprehensive technical and administration support at a very attractive price.”

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