How, when, where? Getting eCommerce Right in the 2020s

21 Jul 2022
14:00 -

Adobe Commerce’s recent consumer preferences survey showed consumers’ needs have continued to evolve in 2021.

The impetus for getting online experience right goes beyond simply driving sales. Over half (56%) of consumers say their digital interactions with retailers impact their overall experience of that retailer more than in-store shopping, so there’s tangible pressure to get the eCommerce experience right to protect your brand reputation.

Our research has shown trends of:

  • Consumers demanding personalisation
  • Revisiting websites before purchase
  • Desires of purpose driven brands
  • The rise of the mindful shopper.

So, we’re here to help. Let’s make sure that you are meeting these ever-changing expectations. Join InternetRetailing and Alex Shepherd from Adobe Commerce for a webinar on July 21st where we will discuss our recent survey results in detail and explore what it all means for merchants selling online.

In this webinar we will discuss:

  • How, when, where: eCommerce behaviours in 2021
  • Important differences between the 12 countries across Europe, the Middle East and South Africa included in the survey
  • Creating exceptional experiences in eCommerce and beyond
  • Exclusive insight and trends not seen before in our reports and infographics
  • The considered consumer: mindful choices and values-driven purchasing
  • Examples of best practice from successful retailers

Register now >>

Featured Speakers

Paul Skeldon

M-Retailing Editor


Alex Shepherd

Sales Director UK&I

Adobe Commerce

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