In an increasingly competitive retail landscape, consumers are faced with more choice than ever before. But, choice doesn’t always equal conversion – the latest research from InternetRetailing and Zoovu shows that “67% of retailers believe complex product ranges are negatively impacting sales”.
Choice overload is changing how consumers shop and buy. Basic recommendations and filtering are not enough.
More brands and retailers than ever before are utilizing digital assistants, powered by conversational AI, to meet consumer needs for humanized digital experiences.
Watch this webinar to:
- Learn how you can drive more sales and increase engagement using Conversational Marketing
- Learn how other brands like Trek Bicycles, Canon and Epson are driving more sales with Zoovu
- Learn how to simplify the purchase decision-making process and increase purchase decision confidence by 81%
- Uncover research from 10,000 InternetRetailing members on why it’s vital we use conversational marketing and AI to engage customers
Speakers:
Chris Baldwin
VP of Marketing
Zoovu
