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Forever Sewing takes Next big step in its growth

Forever Sewing: Next.co.uk will help drive growth

Forever Sewing: Next.co.uk will help drive growth

The UK’s number one, personalised, family matching loungewear company, Forever Sewing have started the year on a high, announcing their “Next” big step – a partnership with high street retailer, Next.

The popular clothing brand, has made its classic loungewear and romper suits available to purchase on next.co.uk, in a range of colours, for both boys and girls, with the option to personalise in sizes ranging from 0-6years.

From humble beginnings at founder Laura Newman’s kitchen table, to launching its very first shop, in Newman’s home town of Rotherham, with celebrity ambassador Dan Osborne late last year, the brand has kept successfully growing and have a loyal fan base.   

The partnership with Next sees the brand take itself to the next level. A well-known household name which very much resonates with the brand’s ethos, the launch on Next online, is a perfect fit. On the first day of sale, customers flocked to the site and there were over 100 orders made which was a great success for both parties.

Forever Sewing will throughout the year be adding a few more select ranges to the offering on next.co.uk. Customers can shop throughout the year on the foreverswingx.co.uk website for their wider selection of ranges and new product launches.

Laura Newman, founder and owner of Forever Sewing says; “This journey has been crazy. Never did I think from starting sewing at my kitchen table, that we would come to have a brand that we grew from a small team into now what’s an even bigger team that’s thriving, our very own Forever Sewing shop and then to top it off a partnership with Next! Next is a great store for us, as it embodies our family brand ethos and we felt it was the right and exciting, next big  step for us to take as a brand. Last year was a great year for us, we have learnt so much a-long the way and are continuing to grow, we’re looking forward to showing you what we have in store for the rest of 2020.”

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