In its preliminary results for the year to 3 April 2009, Halfords has reported little change in its profit before tax, up 2.4% at £92.4m, or its overall revenues, down 0.3% at £794.7m.
In its multi-channel operations, however, the retailer has reported a revenue increase of 90%, driven primarily by the introduction of its Reserve & Collect service.
Halfords revamped its website in December 2008, introducing a suite of leading edge ecommerce technologies and strategies built into a platform supplied by Salmon.