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IRX 2012 Preview: The final countdown

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More than 5,000 people are expected at this week’s Internet Retailing Expo (IRX 2012).

Retailers, vendors, consultants and other professionals working in the online and multichannel retail industries, are among those who have registered to attend the event. The second annual Internet Retailing Expo will feature more than 150 exhibitors as well as four conferences, eight workshops and, for the first time, the Innovation Pavilion where a range of suppliers will unveil their innovations.

“We’ve gathered the best of the vendor and retailer community for an intense out of the office day of learning and inspiration,” said Internet Retailing editor-in-chief Ian Jindal.

Tomorrow, the first day of the Expo, features the Fast Track and Enterprise conferences, as well as workshops run by Shutl, 10CMS, Oracle and SLI Systems. Speakers in the Fast Track Conference include Mark Brant, PayPal’s UK and Ireland sales director, serial entrepreneur John Sollars of, Mark Stokes of Barnsley Football Club on monetizing the fanbase, and Chris Poad, director, merchant services, at Amazon. Speakers in the Enterprise Conference include James Murray of Experian Hitwise, Tom Allason of Shutl and John Bovill of Jacques Vert.

Workshops on the first day come from Shutl, on the value of fast deliveries, 10CMS with its series of three morning workshops looking at ways to win the battle for consumer attention, Oracle RightNow on mapping analysing and finetuning the customer journey and SLI Systems, with three afternoon workshops tackling both site search and the user experience.

Presenters in the Innovation Pavilion on Wednesday include speakers from Amazon Payments, Peer1, Emailcenter, Queue-It,, Mainline Flatpack, Nightline and CNET Content Solutions.

On Thursday, the Mobile and Social Conference runs alongside the Customer Experience Conference. The Mobile and Social Conference features panels on both mobile payments and social retailing alongside speakers from Mothercare and reviews business Reevoo. Speakers at the Customer Experience Conference include Simon Russell, head of multichannel at John Lewis, and Chris Conway, head of food trading digital at Asda.

Workshops on day two include a practical approach to behavioural analytics from ClickTale, an examination of how to use both search and social media from Propellernet, details of the Empathy Project research, which is examining ways to mine Twitter data to improve customer insight, from Colbenson and an assessment of social media strategies for retailers from

Presenters in the Innovation Pavilion on Thursday come from companies including PayPal, Intershop Communications, B+ Equipment, Shutl, The MoBank Group, and OBAN.

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