Thanks in the main to the pandemic, food and drink app downloads have boomed worldwide, with as many as 1.7 billion being downloaded in 2021 alone – a 10% rise on the previous year.
It finds that food delivery and carryout apps remain the largest share of total downloads and sessions of any subgenre, representing 57% of total food and drink downloads globally in Q1 2022. Sessions in Food delivery and carryout apps grew 30% YoY to top 47 billion global sessions.
Food delivery and carryout remained the largest sector and saw a positive, yet moderate, +5% growth YoY in downloads with a +28% increase in sessions, indicating high demand from now regular users. Grocery Delivery has become increasingly important as a high-growth sector in both downloads and usage
Grocery delivery apps represented 25% of all downloads in Q1 2022. They experienced phenomenal growth at 40% YoY. Engagement grew even faster, total sessions up 70% YoY to 8.6 billion globally.
Ultrafast delivery saw the strongest growth YoY at 266% globally — driven by fast movers like Zepto, Getir and Flink. Turkey-based Getir was the #1 app globally in the subgenre, surpassing the next 3 apps by more than 2.4x. Zepto and Grofer ranked #2 and #3, respectively, by global downloads in Q1 2022.