Hundreds of Holland & Barrett products will be available on Ocado’s platform, as the online grocer works to expand its health and wellness range.
Vitamins, supplements, food, beauty and sports nutrition products will be added to its existing selection which includes its own-brand and M&S products.
Guy Farmer, Holland & Barrett’s commercial trading director UK&I, said: “The partnership with Ocado is an exciting moment for our business as we look to make health and wellness a way of life for everyone, adding quality years to life.
“This is just the first step in what we see as a strategic partnership for H&B and represents a key part of our ambitious transformation strategy, as we look to become our customers’ first choice for wellness products, advice and solutions.”
A company profile in the Global Sustainability 2024 report looks at how Holland & Barrett is helping customers make informed purchasing decisions by adding validated and transparent sustainability claims about the items it sells on its ecommerce site in the UK and Ireland.
It is working with sustainability data platform Provenance to show brands’ verified sustainability claims on product pages. This includes on the pages of its own label vitamins, food and sports nutrition products, as well as those from brands including Weleda, Westlab, Pukka Herbs, Grass & Co and Faith in Nature. The retailer plans to extend sustainability messaging and introduce verified claims on shelf-edge labels and other instore materials in 2025.
Read the full Holland & Barrett profile in the Global Sustainability 2024 report.
The full report brings together the information from RetailX’s ecommerce market reports and performance-based ranking reports with consumer sentiment and behaviour data from ConsumerX to give a rounded view of the current state of sustainability communications and services in retail and ecommerce globally.
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