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Agile ecommerce: Demystifying enterprise marketplaces for retailers

Marketplaces grew at more than 80% in the last quarter of 2020, more than double the rate of overall ecommerce growth. It is clear that platforms are the new competitive edge in the industry – but where should your business start? 

This whitepaper produced in partnership with Mirakl offers actionable insight into the economics of creating a marketplace with real-world examples of how accessible this strategy is to all. Rooted in case analysis and case studies, we discuss how to curate at scale, accelerate growth and integrate across all channels. 

On  a  practical  level,  we  hear  from  Secret  Sales,  Carrefour,  Decathlon, Leroy Merlin and Feelunique on why and how they set up their marketplaces. We  assess  how  they  manage  the  onboarding  and  ongoing  relationships  with  their  third-party  sellers  and  look  at  what  challenges  they  have  had  to  overcome to successfully deliver this new business mode.

Download the full report and now start your marketplace journey, best foot forward. 

Download here

Full report includes:

  • The shifting ecommerce landscape  
  • Defining a marketplace  
  • UK Consumer survey  
  • Retailer survey  
  • Always say yes to your customers  
  • The business case for enterprise marketplaces  
  • Case studies: Secret sales, Carrefour, Decathlon, Leroy Merlin & Feelunique

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