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Restaurant app, CAKE, paves the way for better customer service in the capital’s eateries

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CAKE, a London-only app for booking and digitised payments and rewards has partnered with London restaurant,Tom’s Kitchen, to provide his customers the enjoyment of dining out without any hassles.

With CAKE, customers can easily book tables, split their bill and pay, plus earn credit back instantaneously. Customers can also leave reviews while in the restaurant, so that feedback is readily available for the staff in real-time on their CAKE dashboard.

“It’s becoming increasingly apparent that people are leading busy lifestyles with little time left for leisure. In some of our sites, in particular Canary Wharf, weekdays lunch for our corporate guests needs to be speedy, CAKE helps us to speed up the process even further,” explains Aikens.

He adds: “Online review sites are always productive however sometimes it’s too late to rectify an issue that could have been sorted on the spot.”

CAKE brings the data-driven, targeted marketing model that drives e-commerce businesses to the physical world of hospitality.

“Overall [the set-up on CAKE] was simple. It’s great to take our brand more digital. We have just launched a new website where we have taken a more modern approach and I think CAKE helps us to boost this,” Aikens says.

CAKE is designed to take care of the admin of a night out by allowing the user to easily find great places, book tables, split your bill, pay and earn credit back – all in one app. CAKE knows what’s good. Check out that new place. Go to an old favourite. Whatever the occasion, CAKE powers the makings of great times out.

CAKE already works with brands including Corbin and King (Zedel), Inception Group, Rum Kitchen, Salt Yard Group, Porky’s, Noble Inns, Ceviche, the Zetter Group, Roti Chai, BRGR.CO, Hotbox, Talli Joe, and M Restaurants just to name a few. A full list of CAKE’s partner venues can be found here or by simply downloading the app to browse the network.

CAKE is available in the Apple app store and Google play, with no cost to download. Partner venue inquiries can be made to

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