Fashion brands Hobbs, Cocosa and Barratts are among 10 UK retailers who have signed up to launch campaigns with Rakuten LinkShare.
The network will run CPA (cost per action) programmes for the retailers, who also include Country Attire, Pull&Bear, COOK, Rakuten’s Play.com, GiftVault, The Diamond Store and Clarins group company Thierry Mugler.
Mark Haviland, managing director of Rakuten LinkShare, said: “Our expertise in the fashion, luxury and lifestyle sectors means that we have the perfect experience to create and maintain valuable partnerships for these brands. We are very proud to be working with such a great portfolio of clients, all of whom possess the ambition and progressive culture required to get the best out of this very valuable performance channel.”
The retailers named today join Lane Crawford and River Island as new Rakuten LinkShare clients in 2013.