In the last InternetRetailing newsletter we reported on a study that concluded US retailers were well ahead of their UK peers in developing omnichannel shopping that offers consumers a seamless experience no matter which channel they use. This week’s newsletter has a distinctly US flavour as we follow up that report by focusing on two stories from over the pond. We report on how one leading US retailer, Gap, plans to develop its omnichannel service over the next year, while also reporting on the latest Stateside innovation from the granddaddy of all online retailers, Amazon.
But fear not, in today’s InternetRetailing newsletter we also have news from UK retailers including Tesco, as it launches a new price campaign both on the cost of goods and the cost of convenience, as well as Mobile Fun, Bensons for Beds , and tell the story of how the new Edinburgh International Festival website was developed with a focus on ecommerce.