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Tesco cuts the cost of multichannel convenience in latest price campaign

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Tesco has launched a campaign to cut the cost of convenience, offering click and collect grocery service for free across the country, while home delivery slots now start at £1.

Delivery saver prices are being cut to £60 for an anytime plan and £30 for a midweek plan. Currently some 200,000 Tesco customers have signed up to its delivery saver plan.

In parallel, the supermarket is also cutting product prices on more than 30 products including bacon, baked beans, bread, sugar and lettuce.

David Wood, UK marketing director at Tesco, said: “I’m absolutely delighted we can do this for our customers. We never stop thinking about how to make their lives better and easier and these new lower prices on every day products will really help families on a budget. Together with £1 home delivery or free Click and Collect for food shopping, our customers are going to make real savings.”

Today’s news comes days after Tesco promised in its full-year results to improve the value that it offers customers while also making shopping more convenient by improving the different ways of buying.

Tesco won last year’s Internet Retailing Global Award. This year it looks like it’s gearing up to be a contender for our Omnichannel Award. Let us know who you think should be this year’s retail winners and nominate before 30 April here.

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