Balancing the Books: Mastering Customer-Centric Delivery vs. Protecting Your Bottom Line

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Customer-centric delivery is no longer a luxury — it’s an expectation. But as the demands of online shoppers rise, so do delivery costs. So in times when ‘cost-cutting’ seems to be the norm, how do retailers solve the delivery dilemma between keeping customers happy and keeping control of delivery costs.
That’s the challenge we posed to a leading online retailer and, to GFS, the industry’s largest provider of multi-carrier services. We’re putting these two giants side by side to get deep-dive as well as industry-wide insights on how businesses are tackling the delivery dilemma. 

Be ready to:

  • Re-think delivery as a revenue lever, not just a cost centre
  • Challenge traditional models of multi-carrier delivery
  • Discover how to leverage technology to boost operational efficiency and the customer delivery experience in tandem

Join Katie Searles, Editor at InternetRetailing,  Sarah Ashby, CFO of Mamas & Papas and Bobbie Ttooulis, Group Marketing Director of GFS as they uncover the bold approaches that redefine how businesses are moving beyond traditional cost-cutting measures to make customer-centric delivery a competitive advantage – not a financial burden. 

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