More than half of European retail sales will be touched by digital over the coming five years: Forrester

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More than half of European retail sales over the next five years will touch digital channels, a new report suggests. UK sales, predicts the Forrester study, will be most affected as internet retailing – particularly via mobile devices – becomes central to the way we buy. Forrester’s European Cross-Channel Retail (more…)

European cross-border online sales will top €40bn by 2018, rising from €29bn this year: Forrester

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It’s time to prepare for a future of selling online across borders, a new report suggests. European cross-border online sales will pass the €40bn (£28.5bn) mark by 2018, growing from €29bn (£20.8bn) this year, according to Forrester report Western European Online Cross-Border Retail Sales Forecast, 2013 to 2018. That represents (more…)