Accessorize has become the second fashion retailer to partner with Deliveroo, enabling its customers to receive fashion and home accessories, as well as gifts, in as little as 25 minutes.
It follows the luxury fashion rental service Hurr becoming Deliveroo’s first fashion partner in November. With gifting marketplace Not On The High Street joining Deliveroo Shop in September.
Traditionally a staple in airports, train stations, and high streets, Accessorize is now bringing its collection directly to consumers doors through Deliveroo for the first time, just in time for the festive season.
Deliveroo customers across London can access more than 700 products from Accessorize, with the collection designed to cater to all ages and occasions. The rapid delivery offering applies to jewellery and hair accessories. Winter essentials such as scarves, hats, gloves and slippers are also included, alongside bags and wallets, and even Christmas decorations.
The partnership will initially launch with eight Accessorize stores across London, with plans to expand to additional locations across the UK in the coming months.
Nick Stowe, CEO of Adena Brands, Accessorize’s parent company, said: “We couldn’t imagine a better time to announce our partnership with Deliveroo than during the festive season. Between office parties, last-minute gifting, and braving the winter weather, it’s not always easy to find time to shop.
“That’s why we’re so excited about this partnership: it’s all about making life easier for our customers by bringing Accessorize’s selection of the best bags, jewellery, Christmas gifts, decorations, and, of course, cold weather accessories straight to their door in under 25 minutes.”
Stay informed
Our editor carefully curates two newsletters a week filled with up-to-date news, analysis and research, click here to subscribe to the FREE newsletter sent straight to your inbox and why not follow us on LinkedIn to receive the latest updates on our research and analysis.