Lego

COMPANY PROFILE Lego

Performance

25 Oct 2024

by Emma Herrod

Lego Nordics

Lego expands UK presence with new Manchester store

Industry

22 Aug 2023

by Jasdip Sensi

Lego Manchester Marketing retail Retail news

The Lego Group: ‘We are not immune to the current economic climate’

Interviews

31 May 2023

by Jasdip Sensi

Lego Group's director of EMEA and regional retail marketing Amy Pearson speaks to InternetRetailing about navigating customers through the cost-of-living crisis, Lego...

Amy Pearson Lego Lego Group Marketing

Lego Group reports strong full-year sales rise – and plans to continue investing in digital and for a sustainable future

Brands

8 Mar 2022

by Chloe Rigby

Lego Group has reported a 27% sales rise for its latest financial year – and says in the next it will continue to invest in digitalisation...

Lego RXUK Top500

EDITORIAL The importance of brand values to Made, Lego – and the brands suspending sales in Russia

Editorial

8 Mar 2022

by Chloe Rigby

If today’s InternetRetailing newsletter has a theme, it’s all about the importance of brand values that reflect those of their customers

Argos Barclaycard BRC-KPMG Retail Sales Monitor Domino's Pizza Group Empact Lego Made.com Russia Ukraine war Sainsbury's Yotpo

LEGO builds sales 36% as digital transformation starts to click

Industry

29 Sep 2021

by Paul Skeldon

Revenues at LEGO Group for the six months to July grew 46% to DKK23bn (£2.7bn) compared with the same period in 2020, as consumer...

Industry Lego

INTERVIEW Simone Sweeney of Lego on the immersive toyshop at the heart of its multichannel strategy

Location

3 Sep 2021

by Chloe Rigby

Danish toy brand Lego is bringing digital into its stores in the latest reinvention of its retail strategy – showcased in its new Fifth Avenue, New...

Lego RXEU Top1000 RXEU Top500

RetailX Brand Index 2020 now available online

Brands

9 Jun 2020

by Chloe Rigby

This year’s RetailX Brand Index 2020 is now available online – and features twice as many brands as last year. The report, published in association...

Adidas Lego Maisons du Monde Mango RXBX 2020 TomTom

Lego sets out its plans for cross-channel expansion

Brands

6 Sep 2019

by Chloe Rigby

Lego says it will expand online and through stores in coming months as it looks to bring its products to more children around the world

Lego

EDITORIAL How Arcadia Group, Lego, Dunelm, Sainsbury’s and more are changing the way they serve their customers

Editorial

6 Sep 2019

by Chloe Rigby

That retailers are operating in challenging times is a common results-day refrain. Today it’s Arcadia Group holding company Taveta Investments’ that’s using...

Arcadia Group Lego Sainsbury's