Join our webinar on December 14 where we will delve under the bonnet of the martech that brands like New Balance use to power their digital experiences. The discussion will centre on actionable insights on how you can build and scale your martech (marketing technology) infrastructure to meet constantly rising consumer expectations.
Our webinar will use real world case studies from leading retailers to exemplify the implementation and advantages of using open source martech when communicating with customers.
Key takeaways:
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How New Balance streamlined their content workflows to optimise content delivery as part of their digital experience
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How lululemon uses a CDP and 1st party data strategy to personalise customers’ digital experience
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The martech you should be prioritising heading into 2022