IRUK Top500 approaches to cross-channel shopping

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In today’s InternetRetailing newsletter we report on ecommerce and multichannel strategies from IRUK Top500 retailers as diverse as Zara-owner Inditex, Bonmarché and The Hut Group. It’s clear from all that enabling shoppers to buy when and where they want, in crosschannel style, remains key. International is also a focus for The Hut Group and Inditex.

So it’s with interest that we read the results of Adobe analysis that suggests there’s been a marked Brexit effect on online sales since June. Our guest comment today comes from Andrew Hill of Electio, who considers the importance of getting international returns right.

Finally, in today’s newsletter we also count the cost of the ‘imagination gap’ for furniture retailers.

Our webinars

We’ve a number of InternetRetailing webinars coming up. The final webinar of the month brings analysis of mobile commerce with Maria Prados, VP global retail, global ecommerce at Worldpay. The face of mobile shopping: how do age and gender affect mobile adoption? is at 2pm on September 29. Click here for more information and to register for the free event.

In October we’ll hear from Ingenico’s Julian Wallis, country manager for the UK and Ireland. He’ll be identifying what retailers must do to accelerate their international ecommerce growth – and do so profitably. Monetising your international reach: six key steps to find ecommerce success overseas is at 2pm on October 18. Click here to find out more and to register for the free event.

Click to visit the Internet Retailing webinars page to catch up on the latest webinars, which are also available to view again on the IRTV channel.

InternetRetailing Events

The 11th InternetRetailing Conference and second eDelivery Conference take place this October. Information and tickets are now available for the two events here.

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