Bruno Berthezene of Solocal Group UK – The online to in-store customer journey

Solocal Group UK’s presentation explores the tactics retailers can employ to improve the customer experience, resulting in increased loyalty and in-store traffic. It will offer insights on how to develop a multichannel marketing strategy to ensure retailers are reaching the right customers at the right stage of their customer journey, drawing on extensive research conducted with Internet Retailing.

Register for Newsletter

Created with Sketch.

Receive 3 newsletters per week

Created with Sketch.

Gain access to all Top500 research

Created with Sketch.

Personalise your experience on IR.net