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Ad spend

65% of ecommerce ad spend went to Facebook and Instagram, TikTok gets 4.3%

Marketing
by Paul Skeldon
data shows that 65% of UK ecommerce ad spend went on Meta owned networks Facebook and Instagram, 22.9% on Google and 4.3% on TikTok in 2022. 
Ad spend Google Growth 2000 instagram Marketing Social Commerce TikTok
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