Sports Direct

Which? calls for investigation into Sports Direct’s pricing

Digital

6 Jun 2025

by Katie Searles

pricing Sports Direct Which?

Sports Direct and Under Armour support National School Sports Week 2025

People

3 Apr 2025

by Katie Searles

sports Sports Direct Under Armour

Sports Direct introduces membership scheme to better understand customers

Subscriptions

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26 Feb 2025

by Katie Searles

Membership Sports Direct Subscription

Sports Direct expands into Europe; exclusive case study

Retail

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19 Sep 2024

by Katie Searles

international expansion Sports Direct

Sports Direct strengths running initiative with Swiss performance brand On

Brands

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22 Feb 2024

by Katie Searles

brand strategy On Running running shoes Sports Direct

Frasers Group continues acquisition spree with investment in Boohoo and Currys

Industry

21 Jun 2023

by Jasdip Sensi

Asos Boohoo Currys I Saw it First missguided retail Sports Direct

Frasers Group places 200 jobs at risk

Industry

5 Jun 2023

by Jasdip Sensi

Flannels Frasers Frasers Group London Shirebrook Sports Direct

UPDATED Sports Direct – now Frasers Group – says rising half-year sales and profits show success of its multichannel elevation strategy

Strategy and Innovation

16 Dec 2019

by Chloe Rigby

Sports Direct – which voted today to become Frasers Group – says half-year results show its strategy of multichannel elevation is the right one for the business

Game House of Fraser Sports Direct

Sports Direct plans Frasers name change – to reflect upmarket multichannel ambitions

Strategy and Innovation

26 Nov 2019

by Chloe Rigby

Sports Direct is looking to change its name to Frasers Group – a name that it says better reflects its upmarket multichannel aspirations

Frasers Group House of Fraser IRUK Top500 Location Sports Direct

EDITORIAL From Pets at Home to Topps Tiles: how leading retailers ensure they stay relevant to customers

Editorial

26 Nov 2019

by Chloe Rigby

In today’s InternetRetailing newsletter, we’re reporting as retailers invest in giving their customers the service that’s most relevant to them. “As customers...

Criteo Pets at Home Sports Direct Springboard Topps Tiles