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Bargains

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Growing number of shoppers willing to share data in return for discounts and experiences

Customer
by Paul Skeldon
Millennials are most willing to share personal data and spend more through digital, want AR and VR and are motivated by sustainability
Bargains Customer Data Growth 2000 Sustainability

Shoppers across Europe increasingly using mobile to find discounts and engage

Mobile
by Paul Skeldon
Shoppers are relying on smartphones to help them manage cost-of-living crisis, with 54% using phones to compare costs in-store
Bargains cost of living Mobile

EDITORIAL How hybrid retail is coming into its own this Christmas

Editorial
by Paul Skeldon
As shoppers tighten their belts, they are looking in store and online for bargains – and retailers must be ready for both
Bargains Christmas 2022 Editorial Hybrid retail Peak Views
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