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customer engagement

64% of ecommerce marketers haven’t measured customer engagement processes in the past month – 17% have never measured them at all
In a world where the customer is promised he or she will be king, customer engagement is too often not keeping up with expectations. Enterprises...
In a recent InternetRetailing webinar, Protecting personal data while enhancing customer engagement, in association with Akamai, we heard from Akamai’s Mayur Upadhyaya, global senior...
With the popularity of AI on the rise, many organisations are evaluating how they can use it to drive the business forward. Sandra Schroeter of...
Marks & Spencer is using Rant & Rave technology to understand what its customers think – and shape its strategy accordingly.